Unless you already have more business than you can handle, and you don’t want to grow your bakery any more than you have already – then you have a goal of attracting more customers to come in and buy your cupcakes and treats.
One of the best ways to do that is to make sure that you have set up your Google My Business listing. Since your bakery has a physical store front, and your ideal customers are local in your area, this free tool from Google can be a huge help!
Why should you?
Because… well… it’s Google! When they give you a fantastic, and most importantly, free tool that they want you to use so they can send more customers that want what you have to your doors – you’d becrazynot to take them on it and use it.
They use the information you provide about your bakery to make it easy for people looking for what you offer to find you on Google Search, Google Maps, AND Google+.
They can easily find your contact info
When someone does a search, you’ll show up in the local results page. It will show a preview of the map, your address, phone number, hours, reviews, and a quick link for directions.
This can be a powerful way to make sure new people can get to you quickly and easily!
You’re also on Maps!
A lot of people just open their Maps app on their smartphone and type in something like ‘bakery’ or ‘cupcakes’. Maps will show them any verified local business (like yours!) right there on the map.
When they click, they can easily see ratings, give you a call, or with a single click, launch navigator and start driving right to you!
You’re everywhere your customers are!
Google is the company behind a wide array of devices… from Android phones… to Android tablets… and Chromebooks. They also have apps for iPhones and iPads…andobviously everything is accessible from every single browser on a normal computer.
So by having your Google My Business listing – you can be sure your customers can find you no matter how they are trying to.
Now that you know how Google my Business works for you…